Good you Found your Mat are you sure you wrote in big enough letters lol I had to do the same thing
At the end of the comment, a link to some place to buy mat material. Apparently you can get a big roll of the stuff and cut your own mats, which is kind of amusing. I can envision some good sight and innuendo based gags related to long yoga mats.
I let the comment go through (it seemed cryptic but perhaps something one of my local yoga friends might have penned) and only once it was posted did I notice the advertising link.
Now I am wondering about the person who actually generated the comment. I mean - it all seems pretty straightforward. You have a site you wish to advertise / link to. You do some blog searches for related terms. You post appropriate comments with the embedded link. But I do some legitimate web advertising (with Google and Yahoo Search Word) and dammit, there is not all that much money there. I maybe spend $100 a month at the top of the season, for 100's of clicks and 10's of thousands of eyeballs.
Who has the time to do this? As I said, its not a bot, its a real person, the post references both the lost article (that could be a bot) but also the fact that I wrote my name on the article once it was reclaimed. How much could this person be making? Maybe a few cents per post? And how many posts can one do in an hour?
On the whole, working the counter at McD's might be a more lucrative career.....
Nice overview of Blog Comment Spam here.